Mywebees

The innovation: 

In.Sites Media’s mission is to provide small business worldwide with a simple and effective way to increase exposure, traffic volume and subsequently generate more business via their long tail website. MyWebbes.com is a SaaS platform allowing small business to get their website squrely in front of Facebook traffic.

The need: 

Over 200 million long tail websites share one common characteristic - their inability to generate sufficient exposure and attract significant traffic. Traditional marketing methods of driving traffic to a website are complex and expensive for most small businesses.

Team: 

Ziv Koren - Former Head of Amdocs (DOX) Venture and Open Innovation programs, General Manager at Menta Software and SVP Products & Services at Top Image Systems. Sharon Tal - Former founder and CTO of WebsPlanet Sharon designed and developed WebsPlanet core technologies now deployed at major Yellow Pages publishers worldwide.

The brainwatch solution: 

If driving visitor traffic to your website is so difficult why not bring your website to where your traffic already is? With MyWebees, it’s easy to embed your entire website in your Facebook page. Just a few clicks and your website will be available to millions of Facebook users, with all the functionality and user experience of the original site!

Development status: 

MyWebees beta version was released on July 13th, 2011 A GA version is planned for October 2011.

Company status: 

On September 6th, 2011 we welcomed our 5,000th site and we aim to acquire 15,000 sites by EOY 2011.

Approach to market: 

“MyWebees” business model is tailored to the budget and purchasing habits of SMB’s; we offer a fermium model with a free package for personal use and low cost premium packages starting from $7 per month. Our go to market approch is based on no-touch direct aqusioton of self service customer via socail media marketing, online advertizing and organic dicovery of the service. On a later stage we intend to scale the customer base via cooperation with large hosting providers, online directories and other SaaS services reaching Soho’s and SMBs.