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The CompanyCovertix is an Information protection company. The company’s innovative technology will enable organizations to control and protect their Information Assets by allowing them to track, monitor and control documents and files within and outside the organization.
The Problem
As Information in organizations is becoming more valuable and mission-critical, it is also becoming more vulnerable. The most serious threats to organizations' information are from internal sources. Accidental loss, malicious actions, theft, or unauthorized access by (ex) employees, partners, vendors etc, are all possible risks that are largely unresolved. Major legislation initiatives (SOX, HIPAA, BASEL II, GLBA, CA-1386) put tremendous pressure on corporations to improve control over their information and its integrity.
In absence of appropriate safeguards, an organization's CEO and CFO can be held personally liable for information misappropriation. Consequently, organizations are looking for ways to better understand where their Corporate Information Assets are and control their usage and access.
Market Potential
Covertix focuses on the information protection and control (IPC) market which is estimated to reach $3B by 2011, growing 33% a year! This market is rapidly evolving fueled by numerous regulations (SOX, HIPAA, CA-1386, ISO27001) and the need to better protect core IP in the face of fierce global competition.
IPC market has no solution for the need to share information securely between companies and for the need to “Inventory” information and know where key information is.
Covertix is the only offering to meet this growing need.
Technology (product) Description
Covertix introduces unique approach for information protection, moving from perimeter protection to information “self-protection”. Our patent pending self-protecting file protects itself anytime, anywhere. Any file can be protected, without changing the original document and usage. The file can automatically identify the appropriate security policy to enforce access and usage rights for the information it holds. It doesn't matter if the file is lost, stolen or moved from its secure location. In addition, the file can track, monitor and log its usage, thus providing organizations for the first time with the ability to asses their high-level information exposure.
Competition
While there are many players in the ILP space, the only direct competitors are Liquid-Machine and Giga-Trust. The competitors offer a static solution which is not automatic, rely on end-user for protection, and doesn’t lend itself for cross-organization protection.
The Team
Alon Samia, CEO : Alon brings deep business acumen and understanding of corporate US market, having worked for large American corporations. Alon held the positions of Assistant VP of Marketing at Chubb, Project Manager with Edward Jones and technology consultant at PWC. Prior to founding Covertix, Alon was a senior product manager at Panorama. Alon holds a Bsc in IS (Cum Laude) from the Israeli Technion.
Tzach Kaufmann, CTO: Tzach is a technology expert with extensive experience in networking, security, IT and telecom having defined and managed complex international projects for over 12 years. Tzach held the positions of Product manager at Radware, Professional Services manager at Kavado and senior System Architect at Kerenix. Tzach holds an MBA, a BA in computer science and practical engineer diploma.
Contacts
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